Self-serve drives seven-in-10 shoppers’ improved satisfaction with retail associates

Zebra Technologies’ 15th annual study shows steady progress in shopper satisfaction as self-serve technology frees associates to step-up service. Study also finds eight-in-10 retailers surveyed expect to enable more associates and/or seasonal staff to help customers and pick/fulfill online orders for the 2022 holiday season.

source https://www.supplychain247.com/article/study_for_70_of_shoppers_self_serve_drives_improved_satisfaction_with_retai